CBS stages the first public showing of color television in 1950, in Washington, D.C. The Federal Communications Commission approved a competing standard in 1953.
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Beginning of a Ritual
A family watches one of the first color televisions in 1954. NBC conducted the first coast-to-coast color broadcast, the Tournament of Roses Parade, on Jan. 1 of that year. Initially the sets cost as much as a car. Color TV didn't catch on widely until the mid-1960s.
Credit: © Hulton-Deutsch Collection/CORBIS